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NAMMAKUDLA PRIME

Namma TV is the largest television channel in the region, distributed over cable networks to more than 7 lakh C&S HH's and reaching over 2.5 million people in this region. Additionally, the channel is also available on DEN Cable,JPR/DIGI Cable,Bhiwandi Network & CITI cable in Mumbai catering to the large population of people from Dakshin Kannada, living & working in Mumbai. The channel is also available FREE on the internet via LIVE streaming...

successfully completed the development of a comprehensive digital ecosystem for Namma TV, the region's leading television channel. This included the creation of a website, mobile app, and smart TV application, aimed at enhancing accessibility and engagement for viewers. With over 7 lakh cable households and 2.5 million viewers reached through cable networks, coupled with availability on prominent cable providers in Mumbai, Namma TV extends its reach significantly. Additionally, free internet streaming further expands its global presence. These digital platforms enable increased engagement, accessibility, and audience expansion, positioning Namma TV as a frontrunner in the media landscape. Ongoing efforts will focus on continuous enhancement, community engagement, and exploring monetization strategies to sustain and grow the digital ecosystem.

Challenge and solution

Developing the digital ecosystem for Namma TV presented challenges in technical integration, user diversity, content management, and monetization strategies. Addressed these by employing advanced technologies, user-centric design, automated content systems, and diversified revenue approaches. These solutions ensured seamless functionality, tailored user experiences, efficient updates, and sustainable revenue streams. As a result, the digital platform enhances accessibility, engagement, and longevity for Namma TV and its viewers.

Project Benifits

  • Centralized platform for timely communication
  • Efficient sharing of notices and announcements
  • Streamlined contact features for easy inquiries and assistance
  • Enhanced accessibility and responsiveness
  • Fostering knowledge sharing and networking among professionals

Project Interface