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NAMMAKUDLA Prime

Namma TV is the largest television channel in the region, distributed over cable networks to more than 7 lakh C&S HH's and reaching over 2.5 million people in this region. Additionally, the channel is also available on DEN Cable,JPR/DIGI Cable,Bhiwandi Network & CITI cable in Mumbai catering to the large population of people from Dakshin Kannada, living & working in Mumbai. The channel is also available FREE on the internet via LIVE streaming...

We have developed a dedicated mobile application for Namma Kudla Prime, the largest television channel in the region, serving over 2.5 million viewers through cable networks and online platforms. The app enhances accessibility by providing seamless live streaming of Namma Kudla Prime's content to viewers across Dakshin Kannada and Mumbai, where it is available on prominent cable networks including DEN Cable, JPR/DIGI Cable, Bhiwandi Network, and CITI cable. Additionally, the app offers free internet streaming, ensuring broader reach and increased viewer engagement among the channel's extensive audience base.

Challenge and solution

Developing the mobile application for Namma Kudla Prime posed significant challenges such as integrating seamless live streaming across diverse cable networks (DEN Cable, JPR/DIGI Cable, Bhiwandi Network, CITI cable) and ensuring scalability to handle a large and varied audience base spanning Dakshin Kannada and Mumbai. To address these challenges, we implemented a comprehensive platform integration strategy, leveraging advanced streaming technologies and protocols to optimize performance and ensure uninterrupted content delivery. This approach not only facilitated broader viewer accessibility through both cable and internet platforms but also enhanced user experience by providing reliable, high-quality streaming of Namma Kudla Prime's content anytime, anywhere.

Project Benifits

  • Expanded Audience Reach
  • Enhanced Viewer Engagement
  • Improved Accessibility
  • Personalized Experience
  • Brand Strengthening

Project Interface